Shopping Cart
Sorry, that code is not valid for your order. Try a different code.
Discount Applied
Military, First Responder, Government Employee and Teacher discounts available. Verify with GovX ID to unlock your savings.
Limited Time 4th of July Sale:
20% off sitewide, use code USA20
[{"product_name":"Focus","shopify_variant_id":"5531","variant_name":"Single Bottle","variant_price":"87","product_thumbnail":"https:\/\/\/wp-content\/uploads\/2023\/08\/Blokes-_-Joi-Focus-FRONT.png","url":"\/product\/focus\/","selling_plan_id":""},{"product_name":"Metabolic","shopify_variant_id":"5548","variant_name":"Single Bottle","variant_price":"87","product_thumbnail":"https:\/\/\/wp-content\/uploads\/2023\/08\/Blokes-_-Joi-Metabolic-FRONT-1.png","url":"\/product\/metabolic\/","selling_plan_id":""},{"product_name":"Sleep","shopify_variant_id":"5569","variant_name":"Single Bottle","variant_price":"87","product_thumbnail":"https:\/\/\/wp-content\/uploads\/2023\/08\/Sleep-Front-New.png","url":"\/product\/sleep\/","selling_plan_id":""},{"product_name":"Balance","shopify_variant_id":"5520","variant_name":"Single Bottle","variant_price":"87","product_thumbnail":"https:\/\/\/wp-content\/uploads\/2023\/08\/Blokes-_-Joi-Balance-FRONT.png","url":"\/product\/balance\/","selling_plan_id":""}]
[{"reviewer_name":"Kelsey Heenan","review_text":"\"Not only did I see my biomarkers improve, I know I\u2019m taking exactly what my body needs for better performance and better day to day life.\"","reviewer_image":"https:\/\/\/wp-content\/uploads\/2024\/03\/Kelsey-H-headshot-1-e1711499030467.jpg"},{"reviewer_name":"Janna Breslin","review_text":"\"I need to be in tune with my body and Joi offers deep dive blood diagnostic labs that allow me to supplement with precision through Smart Supps.\"","reviewer_image":"https:\/\/\/wp-content\/uploads\/2024\/03\/Screenshot-2024-03-26-172513.png"},{"reviewer_name":"Jessica Cooper","review_text":"\"The process with Joi was super easy and customized to fit my needs. I\u2019m busy with 3 kids, a husband and a full-time job so feeling my best and having energy is a must for me!\"","reviewer_image":"https:\/\/\/wp-content\/uploads\/2024\/03\/jessica.jpg"}]

Kate Hudson’s Exciting Discovery: Sex as a Workout in WW’s New App

October 7, 2023

For all the women out there looking for an enjoyable way to stay fit, Kate Hudson has some exciting news to share! Sex may be more of a workout than you think.

A Cheeky Revelation

Kate Hudson, the renowned actress, recently took to Instagram to share her delightful discovery. She found out that the WW app, formerly known as Weight Watchers, now counts sex as a workout. In her video, she playfully mentioned, "If anyone needs me, I'm going to be in my bedroom for a good... I'm going to say hour-twenty if he can handle it." Kate's enthusiasm was palpable as she calculated that an hour and twenty minutes of intimacy would earn her six WW fit points.

The Science Behind the Fun

While Kate's revelation might have been in jest, there's scientific backing to the idea. A study from the University of Quebec in Montreal found that on average, heterosexual men burn 101 calories during sex, while women burn approximately 69.1 calories. The exact number of calories burned can vary based on factors like the type of activity, duration, and individual metabolic rates. Another study in the New England Journal of Medicine found that men burn an average of 21 calories during six minutes of sex. While it might not replace your regular gym session, it's an enjoyable addition to your fitness routine.

More Than Just Calories

Beyond the calorie count, sex offers numerous health benefits. It can lead to stress reduction, an increase in libido, and even lowered blood pressure. Engaging in regular intimate sessions can contribute to overall well-being, both mentally and physically.

WW's Take on Fitness

WW's decision to include sex as a workout in their app reflects a broader understanding of fitness. It's not just about traditional exercises but recognizing the myriad ways our bodies burn calories and stay active. Kate Hudson, a WW ambassador since 2018, has always been an advocate for diverse workouts, from Peloton classes to pole dancing. Her recent discovery adds another dimension to her fitness journey.

Kate's Personal Fitness Journey

Kate Hudson has been a beacon of inspiration for many women worldwide. Her commitment to fitness, especially after becoming a mother, is commendable. After giving birth to her third child, she joined WW as an ambassador in 2018 with the goal of losing 25 lbs. She once mentioned, "I enjoy being disciplined. I enjoy being athletic, and I enjoy being active. So for me, it's actually kind of a fun time to challenge my body again in certain ways." Her dedication to fitness is evident in her diverse workout routines, from pilates to dancing, and now, counting intimate moments as a part of her fitness regime.

A Holistic Approach to Fitness

Kate's revelation about counting sex as a workout emphasizes the importance of a holistic approach to fitness. It's not just about hitting the gym or following strict diets. It's about embracing all the activities that make you feel good, both mentally and physically. As Kate Hudson aptly put it in one of her interviews, "Hey guys, I've got some really interesting news that I'm very excited about right now." This sentiment resonates with many women who are looking for diverse ways to stay fit and healthy.

Inspiring Women Everywhere

Kate's candidness serves as a reminder for women everywhere that fitness can be fun. It's about finding activities you love and integrating them into your daily routine. Whether it's dancing, yoga, or spending quality time with your partner, every bit counts towards a healthier you. Her approach to fitness, which combines discipline with enjoyment, is a message that many women can relate to.

For all the women reading this, remember that fitness is a personal journey. It's about understanding your body, recognizing what makes you feel good, and celebrating every milestone, no matter how small. So, the next time you're looking to mix up your workout routine, maybe take a leaf out of Kate Hudson's book and remember to have a little fun along the way.

Back to Blog
More Thoughts
See all Articles
Schedule Online Consult